The world’s largest tourist market continues to grow unstoppably In the period from 01.-07.10.2019. during Golden Week, over 800 million Chinese traveled, of which 7,5 million traveled abroad. We have prepared acceptable price packages for you with which you can start working on the “Chinese market” project. Europa je za njih i dalje najinteresantnijetržište, pa su se tako i ove godine tri europske zemlje – Italija, Njemačka iVelika Britanija – ponovo našle među deset najpopularnijih turističkihodredišta za kineske turiste tijekom Zlatnog tjedna. Ukoliko ste spremni na sljedeći korak – prezentirati svoj proizvod na kineskom jeziku, više informacija potražite HERE. During this year, we have witnessed a series of political events that call into question China’s relationship with a number of Western countries. Although geopolitics for the tourism industry is secondary, for Chinese tourists, political issues, from the U.S. trade dispute to the constant unrest on the streets of Hong Kong, have a major impact on deciding the destination for the next trip abroad. ProConcept is the exclusive agent IPPWORLD for Croatia and the countries of the region. IPPWORLD Agency is your partner that offers multilingual content translations and media networking in one place for all your needs in global branding and promotion of offers for hoteliers and caterers, lifestyle and retail. More information at www.ippworld.com/hr/ Previđa se da će u 2019. ukupna potrošnjaiznositi 315,0 milijardi dolara. Alipay je neki dan objavio podatak da suKinezi tijekom Zlatnog tjedna 2019. potrošili više nego u 2018. Prosječni iznosračuna plaćenog putem mobilne aplikacije Alipaya povećao se za 15%, i iznosioje 350,00 USD. Također je objavljen podatak da je prosječna potrošnja po putovanjuporasla sa 6.050,00 na 6.700,00 USD! FIT-ovci (free independent traveler)troše najviše, i u ukupnoj masi turista iz Kine njihov je udio 80%. In addition, we should take advantage of the fact that Croatian-Chinese relations are extremely good at the moment, so it is really the right time to enter the Chinese tourist market. The highest growth in arrivals is in southern Europe, where the Chinese are looking for new attractive destinations. Compared to 2018, in 2019 the growth in the number of Chinese tourists is as follows: Serbia 39,0%, Montenegro 44,0%, Croatia 53,0%, Cyprus 125,0%. Although this growth is based on relatively low starting figures, the increasing availability of these locations, together with simpler visa regimes, are helping such growth. The abolition of visas for entry into Serbia and Montenegro has a huge impact, and combined with the trend of Chinese tourists to want to visit a location where there are no other Chinese, it is a complete success. Chinese millennials are planning more and more short trips to distant destinations, while Chinese tourists are generally exploring a larger number of distant destinations, according to Hotelbeds. For services of creative translation of promotional materials into Chinese and promotion in the Chinese tourism market, send an inquiry to [email protected] or call 01/20 10 122. Consider also the fact that China’s outbound tourism market is the largest in the world in terms of total consumption. North America experienced a drop in Chinese tourist arrivals of over 2019% in 10,0, and the consumption of Chinese tourists in New York decreased by 11,9%. In Canada, the situation is very similar. At the beginning of the year, they had a record number of tourists for the Chinese New Year, but the diplomatic dispute over Huawei, along with the tightening of the visa regime, resulted in minuses in the second half of the year. Hong Kong expects to lose 350.000 tourists in the coming months. In the first quarter of 2019, the increase in the number of individual tourists from China worldwide increased by 12,7%. This trend is very likely to continue in 2020. If you are not currently targeting the Chinese tourism market, now is the right time to build a strategy to attract “the most promising target group of tourists for the European tourism industry.” At the same time, the Chinese outbound tourism market continues its great growth, so Chinese tourists are finding equally attractive destinations in other parts of the world. Together with you, we can make your product speak the language of global tourists, all in order to generate the revenue you have planned.